How It All Began
LevoLead started with frustration — the kind you feel when you're watching someone work themselves to the bone and still lose jobs to competitors who simply picked up the phone faster.
Samela and Cecilia Bergman Ortega had both spent years close to the trades. They'd seen brilliant contractors with loyal customers and decades of reputation lose work every single week — not because they weren't good enough, but because they missed a call, took too long to follow up, or had no system in place to keep leads warm.
In 2019, Samela — coming from a background in sales and business growth — paired up with Cecilia, whose world was automation, systems, and technology, and they asked one simple question: what if the tools that enterprise companies use to never miss a lead were made accessible to every contractor in America?
LevoLead was built to answer that question. Not as a software product. Not as a consulting firm. But as a complete, done-for-you growth engine that runs quietly in the background while the contractor does what they're best at.
